Advertising and marketing: Here to stay or things of the past? Both AND neither…

  Next month I’m speaking at this Meetup event titled “The way we think about technology and experience design”. To preview some of the ideas I’ll be exploring, here’s a few thoughts about the role confirmation bias (a.k.a “myside bias”) plays in our workplace decision making. Is it time to rethink our basic assumptions about the necessity of advertising and …

The “Social Media Marketing Paradox” explained with chaos theory, neurochemistry and jellyfish

A moment of clarity is a rare thing in the world of social networks. We can’t really describe their purpose, exactly, but we use them all the time. We get value from them but it’s hard to measure, hard to predict and for social media marketing teams around the world, hard to get the results they want when they try …

Explaining the Facebook data ethics issue: Nazis, topless models & Stanley Milgram

There’s a lot been written of late about that Facebook data experiment. You know the one I mean. The one where, without taking any of the basic ethical measures a regulated scientist would take before undertaking research, Facebook conducted a massive scale psychological research piece. 689,003 users unwittingly took part in an experiment by data scientist Adam Kramer to study …

It’s Crap Hammer time: See it working for yourself…

A couple of weeks ago I published a prototype thinking tool called “The Reverse Formulation Bullsh*t Detector” or “Crap Hammer”. This week, I’ve taken it out there into the world of LinkedIn Job listings to demonstrate its effectiveness. Take a look at the results… like all thinking tools (and tools in general) it’s not designed to be a stand alone …

Is childhood play just one big copyright breach? Creation, cognition and your brain.

It should be simple to understand. If you want to do anything with a character from a comic book (like write your own story, make a tee shirt, produce artwork etc.) you have to get a license and respect copyright. If you can’t get a license, don’t breach copyright. But it’s not that simple is it? Why? Because the journey …

eBook publishing diary – Part #4: The “self-publishing half-life work cycle” and 10 practical tips for social media marketing

Okay. So you’ve published. What now? Sit back and wait for the monies to start rolling in? No. Now the work you have to do changes, which is really the toughest part to get used to with self-publishing. The writing process takes you into a consistent, focused routine. This is the longest period in the self-pub cycle. Then you change …